Processes

What will AGI do for Capture customer needs and wants?

AI-deliverabilitydigital

With no child occupations seeded, I relied on the process description and PCF top-level category lens ('Define the business concept and long-term vision'). The work involves collecting and analyzing market data to identify customer needs, which is pure information-transformation and knowledge work, supporting a strongly digital scalar.

A product development cycle, marketing campaign, or scheduled market research initiative requires updated consumer insights.

Trigger
A product development cycle, marketing campaign, or scheduled market research initiative requires updated consumer insights.
Outcome
Customer needs are documented, prioritized, and distributed to product and marketing teams to guide future development and messaging.

The work itself

Grounded Work Profile

Measured by

  • Research Cycle TimeprocessProfile
  • Cost Per RespondentprocessProfile
  • Insight Utilization RateprocessProfile
  • Customer Segment CoverageprocessProfile

Key steps

  • Define research objectives and target customer segmentsprocessProfile
  • Design data collection methods and instrumentsprocessProfile
  • Execute data collection campaigns across selected channelsprocessProfile
  • Analyze collected data to identify patterns and unmet needsprocessProfile
  • Prioritize identified needs based on market impactprocessProfile
  • Package and distribute insights to relevant stakeholdersprocessProfile

How AGI delivers it

Four ways AGI delivers for Capture customer needs and wants

  • Autonomous Agents as digital employees

    Hire a digital employee that does the job under earned, supervised autonomy.

    Agents.do
  • Services-as-Software

    Get the professional outcome delivered as software, priced on results, not headcount.

    Services.do
  • Business-as-Code

    Encode how your work runs, once, as software that executes itself.

    Platform.do