Processes
What will AGI do for Create IT marketing messages?
Because there are no child occupations seeded, the scalar relies entirely on the APQC process name and LENS prior ('Develop and manage IT customer relationships'). The description specifies 'developing concise statements' and positioning value propositions, which constitutes pure information transformation and cognitive work. As this involves crafting written marketing content and strategy—remotely-doable knowledge work that occurs entirely on computers—the process sits firmly in the digital band.
A new IT service is scheduled for rollout or an existing offering requires repositioning to increase internal adoption.