Processes
What will AGI do for Develop plan for channel improvements?
With no child occupations seeded, this scalar is derived entirely from the PCF top-level category lens ('Develop marketing strategy') and the process description. 'Devising a course of action' to improve under-performing channels is pure analytical, data-driven planning and documentation. Because this strategic work relies entirely on information analysis and synthesis, it sits firmly in the digital band.
A periodic channel performance review highlights specific channels that are missing targets or significantly exceeding expectations.