Processes

What will AGI do for Manage advertising inventory?

A new content schedule is finalized or a new sales period begins, establishing the total available advertising capacity.

Trigger
A new content schedule is finalized or a new sales period begins, establishing the total available advertising capacity.
Outcome
Available commercial time and digital impressions are fully allocated, priced, and released for sale to maximize yield.

The work itself

Grounded Work Profile

Measured by

  • Sell-Through RateprocessProfile
  • Inventory Fill RateprocessProfile
  • Average Yield Per ImpressionprocessProfile
  • Revenue Per Available MinuteprocessProfile

Key steps

  • Forecast available commercial time and digital impressions based on programmingprocessProfile
  • Segment inventory into premium, standard, and remnant tiersprocessProfile
  • Set base pricing using historical audience demographics and expected reachprocessProfile
  • Allocate inventory segments to direct sales teams and programmatic exchangesprocessProfile
  • Reserve capacity for make-goods and promotional placementsprocessProfile
  • Monitor real-time fill rates to adjust pricing and allocationsprocessProfile

How AGI delivers it

Four ways AGI delivers for Manage advertising inventory

  • Autonomous Agents as digital employees

    Hire a digital employee that does the job under earned, supervised autonomy.

    Agents.do
  • Business-as-Code

    Encode how your work runs, once, as software that executes itself.

    Platform.do
  • Services-as-Software

    Get the professional outcome delivered as software, priced on results, not headcount.

    Services.do

Value flow

How Manage advertising inventory connects