Processes

What will AGI do for Manage media relations?

AI-deliverabilitydigital

With no child occupations seeded, the score is derived from the process name, description, and the PCF lens 'Manage public relations program'. Developing connections with journalists and soliciting endorsements consists primarily of communication and information exchange tasks—drafting pitches, monitoring media, and coordinating messaging via email and telephone. Because this is almost entirely remotely-doable knowledge work, it sits firmly in the digital band.

An organizational event, product launch, crisis, or inbound inquiry requires communication to the public through third-party media.

Trigger
An organizational event, product launch, crisis, or inbound inquiry requires communication to the public through third-party media.
Outcome
The organization's message is published by targeted media outlets and ongoing relationships with key journalists are established or maintained.

The work itself

Grounded Work Profile

Measured by

  • Share Of VoiceprocessProfile
  • Earned Media ValueprocessProfile
  • Media Sentiment ScoreprocessProfile
  • Total Media PlacementsprocessProfile

Key steps

  • Identify target journalists and media publicationsprocessProfile
  • Draft press releases, media advisories, and background materialsprocessProfile
  • Distribute proactive pitches and respond to inbound media inquiriesprocessProfile
  • Coordinate interviews between journalists and internal spokespeopleprocessProfile
  • Track published articles and broadcast segmentsprocessProfile
  • Analyze the reach and tone of the media coverageprocessProfile

How AGI delivers it

Four ways AGI delivers for Manage media relations

  • Autonomous Agents as digital employees

    Hire a digital employee that does the job under earned, supervised autonomy.

    Agents.do
  • Services-as-Software

    Get the professional outcome delivered as software, priced on results, not headcount.

    Services.do
  • Business-as-Code

    Encode how your work runs, once, as software that executes itself.

    Platform.do