Services

What will AGI do for Communication planning?

Public relations consultation services relating to the development of communications plans

The work itself

Grounded Work Profile

Tools

Strategy Planning PlatformserviceBlueprint
Audience Analytics PlatformserviceBlueprint
Media Planning SoftwareserviceBlueprint
Presentation PlatformserviceBlueprint
Campaign Analytics PlatformserviceBlueprint

Outputs

Communication PlanserviceBlueprint
Channel Performance ReportserviceBlueprint

Measured by

Plan Delivery TimelinessserviceBlueprint

Key steps

Define audience and objectivesserviceBlueprint
Research audience and channelsserviceBlueprint
Build channel and message planserviceBlueprint
Present communication planserviceBlueprint
Track plan performanceserviceBlueprint

How AGI delivers it

Four ways AGI delivers for Communication planning

Services-as-Software
Get the professional outcome delivered as software, priced on results, not headcount.
Services.do
Autonomous Agents as digital employees
Hire a digital employee that does the job under earned, supervised autonomy.
Agents.do

Value flow

How Communication planning connects

absorbs

Marketing Communications Managementmodel
Marketing Strategy Processmodel

composes

measured by

Campaign Readiness Scoremodel
Plan Delivery Timelinessmodel

optimizes

Audience Reachmodel
Cost Per Impressionmodel
Message Engagement Ratemodel
Message Recallmodel

produces

Audience Segmentation Datasetmodel
Channel Media Schedulemodel
Channel Performance Reportmodel
Communication Planmodel

realizes

Audit audience and channelsmodel
Build channel and media planmodel
Build channel and message planmodel
Define audience and objectivesmodel
Define messaging architecturemodel
Hold discovery workshopmodel
Present communication planmodel
Research audience and channelsmodel
Set measurement frameworkmodel
Track plan performancemodel

Go deeper

Explore Communication planning

Read the deeper take on agi.as View as markdown