AGI.do

Services

What will AGI do for Donor acquisition services?

Donor acquisition services are provided by external vendors to hire/recruit new supporters. It is a fundraising method and service.

The work itself

Grounded Work Profile

Tools

  • Donor Analytics PlatformserviceBlueprint
  • Prospect Modeling EngineserviceBlueprint
  • Campaign Authoring SuiteserviceBlueprint
  • Marketing Automation PlatformserviceBlueprint
  • Payment GatewayserviceBlueprint

Outputs

  • New Donor RosterserviceBlueprint
  • Campaign Performance ReportserviceBlueprint

Measured by

  • New Donors AcquiredserviceBlueprint
  • Return On Acquisition SpendserviceBlueprint

Key steps

  • Define donor audience segmentsserviceBlueprint
  • Model prospect lookalike listsserviceBlueprint
  • Design multichannel appeal creativeserviceBlueprint
  • Launch acquisition campaignserviceBlueprint
  • Capture and process first giftsserviceBlueprint
  • Report acquisition results to clientserviceBlueprint

How AGI delivers it

Four ways AGI delivers for Donor acquisition services

  • Services-as-Software

    Get the professional outcome delivered as software, priced on results, not headcount.

    Services.do

  • Autonomous Agents as digital employees

    Hire a digital employee that does the job under earned, supervised autonomy.

    Agents.do

Value flow

How Donor acquisition services connects

composes

measured by

  • Net New Donorsmodel
  • New Donors Acquiredmodel
  • Return On Acquisition Investmentmodel

optimizes

  • Acquisition Conversion Ratemodel
  • Conversion Ratemodel
  • Cost Per Acquired Donormodel
  • First-Gift Average Valuemodel

produces

  • Campaign Attribution Reportmodel
  • Campaign Performance Reportmodel
  • New Donor Filemodel
  • New Donor Rostermodel
  • Prospect Audience Segmentmodel

Go deeper

Explore Donor acquisition services

Read the deeper take on agi.asView as markdown