Services

What will AGI do for Public relations services?

This subclass comprises the development and implementation of methods to influence the image of clients with the general public or with specific interest groups.

The work itself

Grounded Work Profile

Tools

  • Campaign Planning SoftwareserviceBlueprint
  • Content Authoring ToolsserviceBlueprint
  • Media Outreach PlatformserviceBlueprint
  • Analytics PlatformserviceBlueprint

Outputs

  • Public Relations Campaign ReportserviceBlueprint
  • Media Mention DatasetserviceBlueprint

Measured by

  • Earned Media ValueserviceBlueprint
  • Campaign ReachserviceBlueprint

Key steps

  • Scope Reputation GoalsserviceBlueprint
  • Develop Campaign StrategyserviceBlueprint
  • Create Earned Media ContentserviceBlueprint
  • Execute Outreach CampaignserviceBlueprint
  • Manage Public PerceptionserviceBlueprint
  • Report Campaign ResultsserviceBlueprint

How AGI delivers it

Four ways AGI delivers for Public relations services

  • Services-as-Software

    Get the professional outcome delivered as software, priced on results, not headcount.

    Services.do
  • Autonomous Agents as digital employees

    Hire a digital employee that does the job under earned, supervised autonomy.

    Agents.do

Value flow

How Public relations services connects

absorbs

  • Press Outreach Processmodel
  • Public Relations Managementmodel
  • Reputation Managementmodel
  • Reputation Management Processmodel

composes

measured by

  • Campaign Reachmodel
  • Coverage Sentimentmodel
  • Earned Media Valuemodel

optimizes

  • Audience Reachmodel
  • Brand Reputationmodel
  • Brand Reputation Scoremodel
  • Earned Media Valuemodel
  • Message Resonancemodel

produces

  • Media Coverage Reportmodel
  • Media Mention Datasetmodel
  • PR Campaign Planmodel
  • Public Relations Campaign Reportmodel
  • Reputation Monitoring Reportmodel

realizes

  • Analyze stakeholder landscapemodel
  • Create Earned Media Contentmodel
  • Create campaign contentmodel
  • Define reputation objectivesmodel
  • Deliver campaign reportmodel
  • Develop Campaign Strategymodel
  • Execute Outreach Campaignmodel
  • Execute outreach and eventsmodel
  • Manage Public Perceptionmodel
  • Plan PR campaignmodel
  • Report Campaign Resultsmodel
  • Scope Reputation Goalsmodel
  • Track reputation signalsmodel